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JfH OLD Music News

OMG ENTERTAINMENT ANNOUNCES PARTNERSHIP WITH ZIPIT WIRELESS
OMG Artist Chasen Featured in National Television Campaign


NEWS SOURCE: The WMG
December 20, 2007

GREENVILLE, S.C. Greenville-based OMG Entertainment has announced a partnership with Zipit Wireless, Inc., the makers of the Zipit Wireless Messenger 2 (Z2). OMG recording artist Chasen will feature their music in a million dollar national television advertising campaign for the new portable, Wi-Fi instant messaging (IM) device, Z2. In addition, photos of the band are prominently featured on the packaging of all Z2 units.

One of the most unique aspects of OMGs business model is the ability to connect artists like Chasen with new and unique cross-promotional opportunities,said Gene Krcelic, founder and OMG partner. The music business is in the midst of a drastic shift, and our ability to create partnerships with companies like Zipit will continue to set us apart as a label.

The agreement comes in the midst of a flurry of success for Chasen, who recently signed to OMG Records. Comprised of lead singer Chasen Callahan, along with guitarist Evan Silver and drummer Aaron Lord, Chasen has already seen its debut single reach the Top 10 on radio charts, in advance of the release of their debut CD, Shine Through The Stars, currently scheduled for spring 2008. The project is produced by Noel Golden (Matchbox Twenty, Edwin McCain, Lee Ann Womack) and was recorded in Greenville, S.C., at OMG Studios.

Partnering with a company like OMG and an artist like Chasen offers a unique opportunity to reach a new segment of our target audience, said Frank Greer, CEO and president of Zipit Wireless. The positive messages in Chasens music reflect our values as an organization. The Z2 was designed with families and teens in mind, and we couldnt be more pleased with this opportunity.

The only device of its type, the Z2 works on home Wi-Fi networks and all open or free wireless "hotspotsat no additional cost. The Z2 supports all the major IM platforms AOL, Yahoo and MSNallowing teens to have multiple, concurrent conversations with their friends. Just announced, the Z2 also allows users to send text messages to their friends cell phones, making it the first non-cell-phone handheld device to provide text messaging service. In addition, the new Z2 includes a fully capable music player called "MyTunez"" for instant access to music played from an optional mini-SD card or streamed from the Internet, and the ability to view slideshows with the built-in "MyPhotoz"" photo feature.

The Z2 can be used anywhere there is a wireless network, including friends' homes, hotels, restaurants and airports. All it requires is an existing IM accountthere are no monthly or per-message fees.

About OMG
OMG is an integrated, entertainment firm that provides services for musicians, entertainers and professional athletes and is the parent company of OMG Music, OMG Media and OMG Sports. Also located at its headquarters in the historic West End of Greenville, South Carolina is OMG Recording Studios, formerly Capricorn Studios of Macon, Georgia.

About Zipit Wireless Inc.
Zipit Wireless Inc. is a Greenville, S.C.-based developer of consumer electronics. The company focuses on wireless communication and entertainment devices that leverage the Internet and the explosion of Wi-Fi networks, while removing the dependency on the family computer. Zipit Wirelessnewest product, the Z2, was awarded DigitalLife 2007 Best of Show for portable devices.

For more information about Zipit Wireless Inc. and the Z2, visit www.zipitwireless.com.

For more information about Chasen and Shine Through The Stars, visit www.myspace.com/chasen.

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