REACH RECORDS EXECUTIVE & MUSIC PRODUCER, LASANNA ‘ACE’ HARRIS, TAKES BEHIND THE MUSIC AND INTO THE MUSIC OF
LECRAE, ANDY MINEO, WANDE, HULVEY, AND MORE!
ACE'S COLLECTIVE, CARANDA CREATIVE, HAS NEW MUSIC FEATURING EARTHGANG FT. FUTURE, COZZ, AND MORE
NEWS SOURCE: Jackie O & Co. LLC July 1, 2022
If you pay attention to the interviews of any Reach Records' artist within the last decade, aside from artist, president & co-founder, Lecrae, another name usually comes up, Lasanna “ACE” Harris. A multi-platinum music producer and Vice President of A&R for the Atlanta based independent hip hop label, ACE, is also the CEO/co-founder of Caranda Creative, a music collective (also based in Atlanta) which specializes in production, management, and publishing.
As a label executive, ACE scouts talents, signs, produces, and oversees creative projects for their roster of artists including Lecrae, 1K Phew, Andy Mineo, Tedashii, Trip Lee, Wande, Hulvey, WHATUPRG, and more. As a music producer, he has topped the Billboard Charts producing hit singles for Lil Wayne, T.I. ft Chris Brown, Nicki Minaj, Meek Mill ft. Kendrick Lamar, and Koffee. In fact, he produced the title track for Koffee’s debut album, Rapture (2019), which won a Grammy in the Best Reggae Album category at the 62nd Annual Grammy Awards.
Ace and Caranda Creative have several projects releasing in early 2022 including new music from all of Reach Records' artist, Earthgang feat. Future, Dreamville artists Cozz, Afro B, Baby Tate, and more. Caranda’s music has been featured on ESPN, VH1, MTV, BET, Michelle Obama’s Spotify playlist and more.
Born in Decatur, Georgia, Ace and raised by Liberian parents, Ace grew up listening to hip hop innovators like Timbaland, OutKast, Dungeon Family while also soaking up the sounds of afro beat, high life, and soca music that he was exposed to through his cultural background. Inspired by the African music and culture he grew up in, Ace has created and produced music with many artists in the Afro-beat genre and has a deep passion for African lifestyle, fashion, and culture.
As a nod to his African heritage and cultural background, in 2015, he released his dream project, ATLiberia, a project that highlighted new sounds and artists from Africa taking over the globe. The blend of Afrobeat rhythms mixed with Latin music, hip-hop, and trap that you hear recently coming from Reach Records makes sense as you learn more about man helping to reshape Reach Records music for global audiences. "In the music that is created for Reach Records and Caranda Creative, our goal is to create music that is global, that unites cultures, and blend genres in a way that reaches beyond borders."
Check out these recent A&R Corner segments as ACE takes you behind the boards for the Making of Andy Mineo & Lecrae’s “Coming In Hot" and more. Follow him on socials everywhere @Aceharrismusic
A preacher’s kid, Ace has a passion for curating music with a purposeful intention and message. He was introduced to Reach Records’ co-founder, president, and artist, Lecrae, in 2010 and produced three songs on Lecrae’s fourth studio album, Rehab, which was nominated for a Grammy Award in the Best Gospel Album and Anomaly. The album debuted at No. 1 on Billboard’s Top 200 and Gospel charts marking the first time that any artist had ever topped both charts simultaneously. The album also won Rap/Hip-Hop Album of the Year at the 2015 GMA Dove Awards and Rap, Hip Hop Gospel CD of the Year at The Stellar Awards. The successful creative relationship with Lecrae led to Ace producing songs for the other artists on the Reach Records and led to a position as the label’s Director of A&R in 2017. ACE’s first music production credits were recorded under The Hipnotiks moniker, including music for R. City, K. Michelle, Rick Ross, and Young Dro.
About Caranda Creatives
In 2021, ACE formed Caranda Creative, a community of artists, producers, songwriters, and music executives based in Atlanta. “Caranda thrives at the intersection of art & commerce and was created to develop raw talent and export quality products with creative integrity. Ace and Caranda Creative have several projects released in early 2022 including new music from: Earthgang feat. Future, Dreamville artists Cozz, Davido, and more. Caranda’s music has been featured on ESPN, VH1, MTV, BET, Michelle Obama’s Spotify playlist and more.
This Friday, September 5, 2025
ALBUMS A Life Aligned The Light That Failed To Cease (independent) Philip Anthony A League of My Own (ALOMO) - EP (independent) Josh Baldwin Full Grown Man, Vol. 1 - EP [Bethel] bodie NO SKIPS [Provident] Colony House 77 (Pt. 1) [Roon] Coqui LIVING 2 DIE - EP [DREAM] The Gray Havens This Is Not the End (independent) Forrest Frank CHILD OF GOD II (BACK TO BACK) DELUXE [River House]
SINGLES Bill B. GOD KNOW ft. TrigNO - Single [Syntax] Mark Bishop I'm Gonna Do What I Said I'd Do - Single [Sonlite] Brave Days Friendly Fire - Single (independent) CalledOut Music Adore You - Single [Integrity] Michael Carder Where Do I Go From Here - Single (independent) Charis Music Pressing Through (feat. Hailey Trevino) - Single [NWN] Darius Mullin & Dre Murray Cash & Burn - Single [Syntax] Kristene DiMarco Song for My Children - Single [Bethel] Amanda Janson Sinner to Saint - Single [Pure Mosaic] JSP It's Not Your Fault - Single (independent) Tae Lamar Vengeance II (feat. MotionPlus, Propaganda, and m1L) - Single [Polished Arrow] Patrick Mayberry Everlasting Arms - Single [Provident] No Vain Glory FLEX - Single [Syntax] Jemimah Paine Reason - Single [Integrated Music Rights] R.kitect Tha Deep End - Single [Syntax] Razzie & theprodigaljoe Man Make Plans - Single [Syntax] Saints in Exile My Mind is a Prison - Single [Syntax] Carly Ann Taylor Why Should I Worry (Remind Me Version) - Single [Curb] Jaci Velasquez, Evan Egerer ¡DALE! Praise - Single [Rixon] NEEDTOBREATHE Momma Loves Me (feat. The Red Clay Strays) - Single [Omnivore] Madison Watkins You Won't - Single [Provident] Wisenheart Well-Worn Door - Single (independent) Zahriya Zachary Shine n Me (feat. Edward Rivera) - Single [Bethel]
Next Friday, September 12, 2025
ALBUMS Jervis Campbell Good Grief! (independent) Demon Hunter There Was A Light Here [Weapons MFG] Roxanne Grace Try Again [DREAM] Ellie Holcomb Far Country [Capitol CMG] Sower Contemporary Christian Machine - EP (independent) twenty one pilots Breach [Fueled By Ramen] Phil Wickham Song of the Saints [Fair Trade]
SINGLES BASECAMP Under the Blood (feat. Knaladeus) - Single [Polished Arrow Music] Dan Bremnes Find Yourself - Single [Curb] Matt Hammitt Days God Gave - Single (independent) Amy Jay Margins - Single (independent) The Undertaking! Forever Remember - Single (independent)