Beatmart has had some hit and miss albums in the past year, and they keep churning out albums, which continue to be more of the same. The latest to come from the hip-hop label is a mix of brand new tracks from all of their artists, titled Strength In Numbers. It seems to be a bunch of b-sides from the label's artists, songs that didn't make the debut record by the artist, except for two tracks from newcomer Soul. P, who Todd Collins promises will have the strongest release from Beatmart this year. But is the disc worth picking up?
The disc jumps right into "Keep It In Motion," from Soul P. Right from the beginning, Soul P. sounds like a promising young rapper, who will be able to appeal to many Christian and even secular markets. With a sound like Nelly, but bearing a twist that's all his own, he shows he just might be able to carry himself through the rough ground of mainstream/Christian markets. Later we're treated to another track by the man himself on "In The City," and even though the chorus could use a little work, it's still a strong track from the new signing.
Other notable tracks include the hard beat-driven "Wait" from one of the pioneer Beatmart artists, Rob Hodge, and the bass-influenced "By Myself," courtesy of 50 Cent-style Japhia Life. The other tracks, unfortunately, show the reason why they were likely left off the individual artists' records. Fresh Digress' "I Feel Like" starts out as a great track, but quickly turns wrong when the second rapper grabs the mic, and their other track just continues the annoying beats and raps from their debut. Some of the other tracks, like both of Pettidee's tracks, just don't flow well at all. It's hard to even understand him at times, and the chorus of "Nah Nah" just gets wears thin quickly when listened to even for just a minute.
Is this album worth the money? Probably not. Although, if you've been a fan of all of what Beatmart has had to offer so far, feel free to check this one out for some extra tracks, but I think I'll wait to see what kind of promise Todd Collins has made about Soul P., who's debut album The Premiere drops December 26.
- Review date: 10/1/06, written by Justin Mabee
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